Kissfm Tanzania
Advertising Services
Kiss FM is licensed as a regional station and covers over 50% of Tanzania with cost effective advertising rates that compete with single regional stations.
Commercial Adverting Spots
Spot avertising represents the core and most favoured advertising method worldwide and offers a quick way to repetively deliver a message to audiences during chosen time segments.
Radio spots can be placed between or outside Radio programmes, during and outside events/live events upon negotiations.
The benefits and flexibility of spots soldify it as the best media tool to launch new products and services or launch new brand campaigns. For example the concept of promotion is applied to the launch of a new Coca Cola drink or a music concert where then teaser advertising create awareness of the the drink or concert.
The spot advertising platform is categorised in seconds and Kiss FM offers such spots in variations of 15 seconds, 30 Seconds, 45 Seconds and 60 Seconds/1 Min spots.
Presenter Mentions
Mentions (as the name implies) are read out by the radio presenter , are greatly affordable outside prime time and make it easy for clients without already produced advertisements.
Mentions also play a key role in sponsorship packages because they are provided freely along with one or two bonus spots.
Public Service Announcement
Death Announcements and Birth Day greetings fall under this category and Special death announcements are charged at the spot advertising rate due to their unique production cost.
Non commercial Announcements
An example of such are Alerts, Bad Weather reports and warnings. The nature of such adverts are determined upon negotiation and review of the advert.
Radio Recorded Programs
They are provided by the client or advertiser in length of 5 minutes, 10 minutess, 15 minutes and 30 minutes. One hour airtime can be provided provided depending on airtime availability.
Sponsorship
At SMG we offer/advice a minimum period of three(3) months to Sponsor a certain program because longer running sponsorships strengthen the connection between the programme and the brand associated.
Sponsorships create a positive emotional relationship towards brands, a program listener relationship that drives brand awareness and persuasion to purchase the brand’s product or services.
Live Coverage
Kiss FM live coverages are in 30 minutes up to one hour and any additional airtime is negotiable , Live coverages outside Mwanza and Dar Es’ Salaam will attract additional logistics plus allowance charges. Live programming can happen instudio or outside studio (where outside studio coverage carries a higher price).
Kiss FM Radio Frequencies (Mhz)
Arusha: 90.2
Manyara: 90.2
Dar Es’ Salaam 98.9
Pwani: 98.9
Zanzibar: 98.9
Dodoma: 89.4
Singida: 89.4
Iringa: 89.2
Kagera: 94.1
Kilimanjaro: 90.2
Mbeya: 88.3
Morogoro: 90.2
Mwanza: 88.7
Tanga 92.7
Nzega: 96.4
Njombe: 89.2
Songwe 88.3
Geita 88.7
Shinyanga: 96.4